The Proven Benefits of Product Sampling
Product sampling stands out as a unique marketing channel allowing a consumer to try a product on their own terms and without obligation to purchase.
Targeted Sampling - Savory Snacks & Tag It Games
Using product sample distribution, more than 95,000 impressions were made on the Tag it game. The promise of Tag It was "Download Tag it and get a chance to win 1,000 riyals”. The conversion rate was a groundbreaking 80%.
Targeted Sampling with Online Grocery Applications
In this campaign, the objective was to run a targeted sampling campaign to introduce a new product for one of the leading fabric softeners brands in Saudi Arabia. We sought to increase brand awareness by attaching branded flyers to a total of 10,000 samples and distributing them through an online grocery store.