Targeted Sampling - Savory Snacks & Tag It Games

October 22, 2020

Using product sample distribution, more than 95,000 impressions were made on the Tag it game. The promise of Tag It was "Download Tag it and get a chance to win 1,000 riyals”. The conversion rate was a groundbreaking 80%.

Ayman Alkhalili
Ayman Alkhalili
Marketing & Insights | Quantum
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Targeted Sampling with Online Grocery Applications

October 22, 2020

In this campaign, the objective was to run a targeted sampling campaign to introduce a new product for one of the leading fabric softeners brands in Saudi Arabia. We sought to increase brand awareness by attaching branded flyers to a total of 10,000 samples and distributing them through an online grocery store.

Ayman Alkhalili
Ayman Alkhalili
Marketing & Insights | Quantum
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